FOR IMMEDIATE RELEASE
Friday January 29, 1999
FieldSoft Names Dallas Marketing Firm To Manage Product Marketing, Brand Development and Investor Relations
(CHANDLER, AZ - JANUARY 29, 1999) - Officials of Chandler, AZ based FieldSoft, announced today they have selected The Consulttus Group, Inc. of Dallas, TX as their marketing partner. FieldSoft is the worlds leading provider of automated, on-scene incident command software for fire, EMS, law enforcement, federal agencies, and the private sector. The Consulttus Group, Inc. is a marketing firm which specializes in product marketing, brand development and investor relations for a wide range of high technology clients and has public safety industry-specific experience.
"Maintaining our number one market share position in these industries will require strong brand preference and we need a marketing firm with a unique combination of experience which The Consulttus Group provides ," said Mark Bouchard of FieldSoft, a recently retired fire department battalion chief. He said the overall strategic plan for FieldSoft is to capitalize on the increasingly rapid deployment of information technology tools throughout fire, EMS and police departments as well as Federal Government agencies by providing turn-key packages which include hardware and software for "in the field" applications.
FieldSoft software is used by incident commanders to manage people, resources, and events while on the scene of an emergency. The applications automate most - if not all -- incident management and follow-up narrative reporting functions formerly handled with pen and paper based worksheets, checklists or marker boards. Subsequently, command staff are able to focus substantially greater attention to the incident, while spending less time on the mechanics of command.
FieldSoft, Inc. is a leading US based, global provider of incident command information products and services to public safety, private sector and military emergency responders. The product line now includes FDonScene, PDonScene, and ERTonScene. The tools (which automate the tactical worksheet) are used to reduce losses while improving on-scene safety and survival; command staff effectiveness; on scene coordination of people, resources and events; and incident narrative reporting accuracy. FieldSoft products are marketed and sold through a network of value added resellers, network integrators and public safety equipment manufacturers. The company is headquartered in Chandler, AZ. It is located at 610 N. Alma School Road, Suite 18-305, Chandler, AZ 85224, telephone 602-899-2198, fax 602-899-8123 and www.fieldsoft.com.
Statements made in this press release, other than those concerning historical information, should be considered forward-looking and subject to various risks and uncertainties. The Company's actual results may differ materially from the results anticipated in these forward-looking statements due to certain factors in the marketplace. The Company's results of operations may differ materially from those anticipated in the forward-looking statements due to, among other things: the general level of economic activity in the Company's markets; increased price competition; ability to integrate acquired firms should the company execute an acquisition transaction or transactions; performance and reliability of strategic partners, their products and services; and, the continued availability of qualified contract personnel — particularly in the information technology and other professional segments of the Company's businesses. FieldSoft, Inc. is currently a privately held corporation.
***End***Return to FieldSoft News Release page